It’s said that it is easy to tell a native New Yorker from a tourist, and that the two groups don’t mix, but what if the Department of Transportation was to start enforcing an orderly separation of natives and visitors?  This fabulous stunt was pulled off by the genius Improv Everywhere group as part of the Social Media Summit and let to the follow hilarity.

Check out more photos, behind the scenes explanations and a review of the coverage that the stunt gained at Improv Everywhere’s website.

People often view my life as glamourous.  When I say “people” I mean 9-5 desk workers whose eyes glass over within 5 minutes of entering their office, and who spend their day carrying out tasks that they neither care about nor enjoy, but are obliged to complete in exchange for a paycheck at the end of the month.  People who dream about starting their own business, following a dream, breaking free of the shackles of the rat race, yet never quite seem to go through with it.
Let me be clear …

You know the situation – you have the best intentions of  keeping your blog up to date, but somehow time slips by and before you know it you are staring at your website in June and wondering why there is still a sprig of Holly adorning your logo.
It’s a common malady, but for someone in my position fairly inexcusable.  After all, how can I advise people on how to run their websites when mine is the online equivalent of that shelf that your Mum runs her finger along and helpfully …

Think you managed to successfully manouevre around all of the ridiculous April fools stories on the web? Well here are some of my favourite links from this week. Can you spot which are fake and which are April Fools??
Avoid Sausage Fest Parties!
If you have ever accepted an invite to a party organized on Facebook, only to be disappointed when the crowd tends to be a little too skewed towards the beer swilling, hairy gender then this is the Facebook app for you!
Sausage Fest will let you know the …

Most companies are feeling the need to connect with their customers via social media more and more strongly.  They hear the hype (what other advertising medium are people so addicted to that up to 25% of us will now access it within seconds of an intimate moment with our partners?),  they read the statistics (Facebook stripping Google of it’s status as the most popular page on the internet), and they rush to put their brand into this potentially lucrative arena.
However, in their rush, few businesses take the time to plan …